Big Boobs Equals More Confidence - Unless You Actually Have Big Boobs Apparently!

Gossard recently commissioned research with Manchester University to study the correlation between enhanced cleavage and improved confidence. The research is for the launch of Gossard's Super Egoboost bra which gives small busted women a larger cup size and more pronounced cleavage. The research measured actual physical signs of confidence and found that women wearing the Super Egoboost displayed more confidence:

1. Smiling - which represents positive emotion and signals confidence increased dramatically by 73 per cent when the women were wearing a push up bra. 
2. Averting gaze and breaking eye contact - normally associated with low confidence - decreased by 41 per cent. 
3. Self-comforting hand movements such as stroking of the chin or wiping the forehand, which is a signpost to low self confidence, decreased by 64 per cent during the trial. 

One Rule for Small Boobs, Another for Big Ones
It's fascinating to me that small busted women feel more confident with a larger bust when I know that a lot of big busted women feel less confident because they're busty. Why is there such a disconnect between the two? If this research were true for all women then we busty girls should be overflowing with confidence when in reality some busty women go to extreme measures to hide their shape.

Control and Options
I wonder whether there's something empowering about having the option to be big or small busted that is unique to smaller breasted women. If you're a 34B then you can choose to be small busted and demure or you can whack on your ultra boosting push up bra and rock an hourglass figure. Do busty women tire of only ever being busty?

Why do lots of naturally busty women feel like the woman on the right and not the one on the left!?

Why Aren't Busty Women More Confident?
I meet women every week who don't like being busty and it always makes my heart sad. I truly believe that not having adequate bra support (physically and emotionally) from an early age undermines the confidence necessary to fend off the ignorant comments busty women inevitably experience at some point. It's such a shame that busty women who haven't been emotionally supported can't enjoy being busty and just ignore the moronic stereotypes and jibes - it's all just jealousy!

Wearing the wrong bra for a long time doesn't help either; it doesn't just wear down your shoulders it wears down your happiness. How are you supposed to feel happy, let alone confident, when you're in pain and your boobs move independently of you?

Being in the right bra gives you back control over your breasts

The Right Bra and Confidence
I know that when I'm in a bra that I love I feel even more positive about the clothes I wear over the top and about the way I look. Wearing the correct size and style of bra for you won't solve your confidence issues over night but with time it will give you a degree of control back over your body and that is an empowering thing.

Let's face it you can't compare a foam-filled bra with the natural tissue that makes up your beautiful and natural boobs; a push-up bra isn't subject to the laws of gravity! I'm a firm believer that when you put good stuff in, good stuff comes of it, so start a new relationship with your breasts and get them into the right bra for you and your life. More than just your confidence can improve.

Are you someone who has made the journey from hiding your breasts to feeling confident about your shape? I'd love to hear your personal story xx