an online store that specializes in full bust bras makes us a bit of an anomaly, especially in North America. When we began many brands were unsure of what to make of us but over the years they have seen our reputation grow and come to understand our mission and service.
When Mr Butterfly and I attended the METRO lingerie market last weekend we were thrilled to find that lots of brands, that are new to Butterfly Collection, are keen to work with us. So, it's my very great pleasure to announce that we will have some new core styles joining our collection. From November this year to June 2014 we will be adding 10 new basic styles to our store.
We're expanding our 28 band bras and many of you will be delighted to know that we're adding some 40 band styles. I'm often asked why we don't carry plus size bands and the answer is that our knowledge is in the full bust sizes (28-38 bands). In recent months we have had the opportunity to consult with a plus size specialist and feel that we can now begin to expand our sizes. We don't just sell bras we are consultants in fit so we have to have the knowledge to go with the bras.
Here is a sneak preview of the first of the core styles we'll be bringing in soon. I hope you'll be as pleased as we are! xx
Charlotte by Parfait has received resounding praise for it's unique style and beautiful shape. This padded balconette gives a wonderful round shape without east west boobs thanks to it's external satin slings which keep the breasts together. This bra will be available in 28-38 E-K. We won't have all sizes on hand immediately, however, everything will be available on back order with full exchange and return conditions.